The problem it solves
Standard search only finds pages containing the exact words typed. Someone describing a problem in their own words never finds the page that would actually help them.
How it works
The visitor types or says something in plain language, and gets the relevant services, articles and stories back together. Every page gains a genuinely relevant "you may also find helpful" section, and results adapt to who's searching — a customer, a would-be volunteer, a buyer.
What's possible
Personalised, intent-aware results across your whole content and product library.
Where it fits
Any site large enough that people struggle to find what they need.